Private Knives Catering
are you hungry yet?
With such an importance placed on personalized touches, attention to detail, and going above and beyond the status quo, Private Knives Catering knew their website needed to cleverly encompass what they’re all about. With these directions, our team established a dynamic website.
Leveraging WordPress to provide the Content Management System (CMS) capability, the website holds a distinguished look that screams, “gourmet catering.” With an adjustment to their original branding techniques, it was vital to marketing efforts that Private Knives’ online presence represented this transition. We used the WordPress platform to truly capture their new look. With large, vibrant photography constant throughout the website, the Wordpress platform worked best for them. A clear shift in their target market is defined, and the overall eye-appealing design tactically encourages visitors to view their “Gallery” page. With graphically intriguing designs with easy-to-use backend administration features, the boutique catering and events production house immediately became an elite option in their service industry. After being provided with a list of keywords that Private Knives believed would be best for search optimization, we introduced the Jetpack plugin capability. This plugin increases visitor engagement through social sharing and shortlinks, as well as increasing site performance and security.